Google Hotel Free Booking Links

Hop Becomes Official Google Partner

Boost direct bookings with Google Free Hotel Booking Links.

  • Dawn Whittle
  • Published on August 31, 2021

We are delighted to announce that we have partnered with Google Hotels to enable our HopPMS clients to take bookings directly from Google, with no integration fees or commission charges to pay.

Google is making it free to appear in hotel booking links!

Millions of guests worldwide search for hotels on Google every day. Now, thanks to Google Hotel Free Booking Links, you can list your hotel's real-time room prices and availability to potential travellers at no charge from Google.

Reach more potential guests and boost direct bookings

With your hotel's free direct booking link displayed across hotel search on Google, users will be directed to your hotel website's booking engine to complete a reservation.

Google Hotel Free Booking links appear on the Google search page below sponsored ads and other paid content. If you want to compete with OTAs, drive more website traffic and increase revenue, this is an opportunity not to be missed!

Hop has partnered with Google to make it easy to get started:

1. Update your Business Profile on Google
Make sure your Google My Business profile is verified and up to date with your hotel information.

2. Opt-in your rates to show up on Google
Work with Hop to configure and opt-in your rates to display on Google.

3. Get more direct bookings

You will start getting direct clicks on your website, so guests can book directly with your hotel.

For existing Hop customers, a FAQ article has been added to the support portal here.

If you would like further information on how to get set up with Google Hotel Free Booking Links, please get in touch.