The Bedford Townhouse and Café

After providing a website and digital marketing audit, Hop Digital was selected to design and develop The Bedford Townhouse and Café’s new website.

Approach

The design of the website needed to do justice to the hotel’s stylish and classy interior. Content needed to tell the story of the hotel’s rich history and heritage, and the functionality had to work hard to ensure potential guests were converted into direct-bookings.

The Bedford’s existing branding hadn’t been applied effectively to their previous website. We incorporated their full-colour palette and custom font to add depth and personality to the new website, and to bring their brand to life.

Featuring the hotel’s stunning imagery across the website showcased and promoted their facilities more effectively. Services and facilities, such as the gym, wedding venue, cafe, and rooftop garden, are promoted on the homepage, so it’s immediately clear how much the hotel offers its guests.

View the Bedford Townhouse and Cafe website here.