Omnichannel marketing is a comprehensive strategy that integrates various channels, such as websites, social media, mobile apps, digital advertising and in-person interactions, to create a seamless and consistent guest experience.
When Dornoch Castle approached us as a prospect for their new PMS system, we were delighted to be considered and worked with them to provide a PMS to improve their operational efficiency, reduce cost and provide their guests with a seamless booking journey to increase direct bookings and reduce the need for costly OTAs.
Over the past 18 months, we’ve been expanding our reach beyond our home base in the UK, with successful partnerships in Barbados, Florida, Nigeria, and across Europe. But when we received an enquiry from a port town in Southern Greenland, with its breathtaking views of the Arctic ice sheets, we were definitely intrigued.